Zenith Watches & Oster Jewelers Presents the 2017 Basel Collection

WHAT: Join us for the ZENITH DEFY EL PRIMERO 21 & The 2017 Basel Novelties Collection presented by Oster Jewelers in Cherry Creek North – Denver, CO

WHEN: Thursday, September 28th 3PM – 8PM

WHERE: Oster Jewelers | 251 Steele Street, Denver, CO

RSVP: Phone 303.572.1111 or visit our Zenith Watch Collection page and click on the green chat tab at the bottom of the page to RSVP.

Zenith Watches was founded in 1865 by Georges Favre-Jacot in the Swiss village of Le Locle. Georges revolutionized watch production by uniting all the watchmaking professions under one roof, thereby inventing the very concept of a Manufacture.

This mastery of all stages of production under a single roof represented a giant leap forward in creating high-quality watches able to meet the strong demand from customers around the world looking for watches capable of displaying the correct time. The approach was all the more successful in that Georges Favre-Jacot continued developing new machines and production technologies intended to constantly improve the quality and precision of his timepieces. To back up the hand-crafted care devoted to the design and finishing of each timepiece, the founder-watchmaker once again demonstrated his impressive entrepreneurial spirit by elaborating the principles of interchangeable components and automated production.

In 1911 the Manufacture established by Mr. Favre-Jacot definitively adopts the name Zenith, referring to the highest point reached by a heavenly body in the sky and thereby symbolizing the heights of excellence to which the brand with the guiding star has been aspiring since.

The El Primero Legend in the Hundredths of a Second Age.

Zenith Chronomaster El Primero

Zenith Classic

Automatic El Primero column-wheel chronograph. Original 1969 case with 38 mm diameter. Tachymetric scale on the inner bezel ring